要求营销 & Communications 服务

Paid ad placements in print media, 数字媒体, 广播, 社交媒体, etc.

Mar-Comm决定并管理学院的付费媒体计划，包括所有在印刷媒体上的付费广告, 数字媒体, 广播, 社交媒体, and other channels. We partner with various media outlets and agencies to get the best prices.

Need an advertisement for your program or event?

• 所有博彩网址大全节目和活动的付费广告都必须通过Mar-Comm办公室.

• 如果你正在策划一个活动或项目，你的预算包括了付费广告， submit a project request. Select “Advertisement Request” from the drop-down menu.
• Lead time required: 3-4 weeks before you’d like your ad to begin running, so we can research placements, 签订合同, and design creative.

Are you a 博彩网址大全 faculty or 工作人员 member looking to order business cards, a name plate for your desk/office door, or a 博彩网址大全 name tag? 的se services are now provided by the Campus Mailroom. 访问 the 校园服务 website to get started (scroll down to Campus Mailroom).

T-shirts, tote bags, stickers, pens, and other 博彩网址大全-branded swag items 

Mar-Comm governs the use of all 博彩网址大全 logos and brand elements. 所有材料，包括博彩网址大全学院和/或博彩网址大全田径标志必须由我们的办公室在生产前批准. Please contact us before ordering your own materials, 以避免为不符合学院品牌准则且不能使用的物品付费.

Need 博彩网址大全-branded swag?

• All 博彩网址大全-branded merchandise must be approved by the Mar-Comm Office.
• Mar-Comm将为您提供经批准的供应商列表和您所选产品的图稿。.
• Click here to begin your 博彩网址大全 swag order.
• Lead time required: 4-8 weeks; some items may take longer to produce and ship.

Brochures, fliers, postcards, 邀请, 海报, etc.

Mar-Comm设计和制作支持招聘和筹款的高级材料, including brochures, 杂志, and other publications; direct-mail pieces such as postcards and 邀请; and campus signage and environmental branding elements.

Mar-Comm必须将设计时间集中在直接影响招聘的项目上, 招生, 和筹款. This means that most of our print projects are for the Office of 入学s, Office of Advancement, 以及学院的主要举措和项目，如新的学术课程和重大活动. 

For projects beyond our direct scope and 能力, we offer resources to support faculty and 工作人员 in creating your own materials, along with guidance and final approval to ensure successful outcomes.

Need a design or print project?
Is your print project intended for prospective students and families?  

• 如果是…… Please send an email to communications@博彩网址大全.edu 为指导. Be sure to include: a description of your project, your intended audience, the number of people you intend to reach, why you feel the printed piece is necessary, 你的截止日期. We will be in touch with next steps.
• 如果没有…… 别担心! Mar-Comm有工具可供教职员工创建自己的博彩网址大全品牌印刷品. Read more about these resources.
• Lead time required: As much as possible. Some print pieces may need up to 8 weeks to produce.

Promotion and materials for major 博彩网址大全 events 

Mar-Comm assists with event promotion and support in several ways. For events with a large audience, or for events that are open to the public, we may be able to assist with promotion and support including websites, 广告, 新闻稿, calendar posts in external media, 票, 海报, 传单, 邀请, online RSVP forms, 活动项目, 和更多的. 我们的办公室还提供工具，活动组织者可以使用他们自己的推广.

Are you planning a large event for 博彩网址大全 and need marketing support?

• Please send an email to communications@博彩网址大全.edu 为指导. Be sure to include: a description of your event, event details (date, time, 位置), your intended audience (i.e. “regional high school students”, “business leaders in Wisconsin,” etc.), and expected audience size. 我们团队的一名成员将与您联系，为您的最佳下一步提供指导.
• Lead time required: As much as possible. Different promotional tactics require different lead times, up to 8 weeks. 

Online profile with photo, biography, education, and other facts

Mar-Comm manages all faculty and 工作人员 profiles on the 博彩网址大全.edu网站, with the exception of the 在线目录, which is managed by Human Resources.

Need a new profile, or an update made to an existing profile?

• 教师: Request a new faculty profile or an update to an existing profile
• 工作人员: Request a new profile or update an existing profile
• Lead time required: 我们尽最大努力在1-2周内将新的教职员工资料添加到我们的网站. Profile updates may take longer. 博彩网址大全网络团队在每年春季和秋季举行的“网络更新窗口”期间进行非关键的网络更新. Profile updates may need to wait until the next update window.

标志 / Logo Lock-ups / Permission to use a 博彩网址大全 logo

Mar-Comm governs the use of all 博彩网址大全 logos and brand elements. 的re are rules for using 博彩网址大全 logos, 以及创建新的标志和标志“锁定”(针对你的办公室或部门量身定制的博彩网址大全标志).

所有材料，包括博彩网址大全学院和/或博彩网址大全田径标志必须由我们的办公室在生产前批准. Please contact us before ordering your own materials, 以避免为不符合学院品牌准则且不能使用的物品付费.

Need a 博彩网址大全 logo or “lockup”?

• Request a logo lockup or permission to use a 博彩网址大全 logo (Select “Logo Request” from the drop-down menu)

Inquiries from news reporters, other media relations

Mar-Comm coordinates all media relations efforts for 博彩网址大全. If you receive an inquiry from a media outlet, please notify the Office of 市场营销 and Communications. 我们协助安排采访，起草媒体声明，并提供图片和/或视频. 联系 Elizabeth Young or by phone at 262-551-6145. 如向伊丽莎白发送电子邮件，请在主题栏注明“媒体查询”. 谢谢你！!

Articles for the 博彩网址大全.edu网站, Carthaginian magazine, and other outlets

Mar-Comm的专业作家和媒体专家致力于在印刷和数字出版物中讲述博彩网址大全的故事. We write articles for the 博彩网址大全.edu网站，外部出版物，每月电子通讯，博彩网址大全杂志等等.

Do you have a great story idea?

• Begin by completing our Storytelling Request form. 我们将使用您提供的信息来确定您的故事创意的最佳格式和位置. 

Press releases, media invites, media pitches

Mar-Comm coordinates all media relations efforts for 博彩网址大全. If you would like us to alert the news media about an upcoming event, 嘉宾, or accomplishment (your own or that of a colleague or student), please follow the steps below. 新闻稿通常用于高优先级的机构公告和具有全校影响的重大事件. 特别是在今天的媒体环境中，只有在特定情况下才需要正式的新闻发布. We can also direct you to other resources to get the word out.

Planning an event and want to notify the public?

• Post to online event calendars. If your event is open to the public, Mar-Comm可以提供到流行媒体和其他在线活动日历的链接，您可以在那里免费发布详细信息. 的 listings often come with word or character limits, 但媒体机构也会监控自己的日程表，寻找他们认为值得深入报道的事件. 联系 Mike Moore for assistance with a calendar listing.

Sharing news of a student achievement?

• 联系 Mar-Comm about Merit hometown 新闻稿. Mar-Comm使用高效的功绩页面工具与学生家乡的媒体联系. 通过及时向我们提供在地区或国家会议上发言的学生名单或电子表格, won departmental awards, or took part in a 博彩网址大全 service project, you can spread awareness about the College and its offerings. Students are also awarded online badges. 联系 Mike Moore for assistance with a Merit release.

Need a news release or targeted media pitch? 

• 提交 a project request. Select “Storytelling Request” from the drop-down menu.
• Lead time required: Whenever possible, 请在预定出版日期前至少3周提交您的申请. 我们有策略地安排发布，以最大限度地提高他们的个人影响力，并避免将一个博彩网址大全新闻与另一个新闻对立起来.

Professional Portraits, Photo/Video 服务

Need a new photo for your 博彩网址大全.edu online profile or directory listing?

• Mar-Comm holds several Portrait Days every spring and fall. Watch 这座桥 for news of upcoming Portrait Days, and/or submit the Portrait Request form. We’ll add your name to our list and notify you when the next Portrait Day nears.

Have a great photo opportunity or video idea?

• Mar-Comm takes photo and video year-round for use in 社交媒体, 广告, 招生, 和筹款 campaigns. If you have a great idea for a photo shoot or video, submit a project request. Select “Photo/Video Suggestion” from the drop-down menu.
• Please note: We are not able to take photos/video at every campus event, but must select shoots based on how they connect to our larger strategies.  

你是一名有兴趣向未来的学生推广你的项目的教员吗? Are you ready to dive into recruiting students into your department? 市场营销和传播办公室通常能够与那些雄心勃勃、积极推广其项目的部门合作. 联系 Elizabeth Young for potential next steps at eyoung@博彩网址大全.edu.

教师 Tool Kit: 5 Easy Ways to Recruit Students

Posts on 脸谱网, Instagram, X (formerly 推特), and other social channels

Mar-Comm manages all of the main 博彩网址大全 社交媒体 accounts, 并为有自己的社交媒体需求的部门和组织提供资源.

Need help with a 社交媒体 platform?

• 如果您需要一些帮助来启动或增强社交媒体平台，请联系Olivia Nichter onichter@博彩网址大全.edu.

Want to request a post on the main 博彩网址大全 social channels?

• 提交 your project request. Select “社交媒体 Promotion” from the drop-down menu.

新闻 and information for the 博彩网址大全 community

Mar-Comm manages 这座桥, a communication tool for the 博彩网址大全 community. 所有博彩网址大全教职员工和学生可以使用桥来分享他们的新闻和宣布事件. 这座桥 email newsletter is sent to all faculty, 工作人员, and students every Monday, 周三, and Friday morning. 这座桥 homepage, www.博彩网址大全.edu/bridge is updated multiple times each day.

Have news to share with the campus community?

• 提交 a story at www.博彩网址大全.edu/bridge/submit.
• 教师 and 工作人员 submissions are published immediately.
• Student-submitted stories are approved by a member of the 市场营销 & Communications team and then published.
• 这座桥 email newsletter is sent to all faculty, 工作人员, and students every Monday, 周三, and Friday morning, or on 周三s during the summer.

Web pages and websites on 博彩网址大全.edu

Mar-Comm oversees the content on the 博彩网址大全.edu网站, the College’s most important recruitment tool. We work with department chairs, 办公室负责人, 以及校园内的内容管理人员，以保持博彩网址大全网站上以招聘为重点的部分的更新, 准确的, 和迷人的. (请注意 博彩网址大全 体育运动 website is managed by the 体育运动 Department. 的 在线目录 is managed by Human Resources.)

Do you need assistance with a website update or new web page?

• If you see something on the 博彩网址大全.edu网站 that needs to be updated, please submit a Web Update Request. 博彩网址大全网络团队在每年春季和秋季举行的“网络更新窗口”期间进行非关键的网络更新. 
• 如果你需要一个新的网站或网页为您的项目或办公室，请提交一份 Web Build / New Website Request. A member of our web team will get in touch with you.

Would you like your office to have a content manager point person?

Mar-Comm可以培训你办公室的一名员工如何更新你办公室的网站. This way, minor updates can get done quicker. Please note: Website training and permissions will not be granted for making changes to academic program sites; this training is for office websites and special event pages only. To request a training, please contact Jackie Kenny at jkenny1@博彩网址大全.edu.